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White Oak

With a beautifully consistent neutral color and grain, White Oak is ideal for custom staining.

Janka/Strength: 1360 More durable than red oak tannic acid inn the wood adds protection

Color Variation: Slight muting of color variation to straw/medium brown





One of the hardest of the northern hardwood species, Ash has an abundance of color variation and a

pronounced, rich grain.

Janka/Strength: 1320 Elastic, hard excellent shock resistance

Color Variation: Slight change from a straw color ambering to a more golden color

Red Oak

Red Oak has the most consistent warm color and tightest grain of the species. This is one of the

most popular species for home and office floors.

Janka/Strength: 1290 Stiff, dense, resistance to wear high shock resistance

Color Variation: Slight ambering from a pinkish tan brown over time


With rich color variations and prominent brown lines, hickory is one of the most popular hardwoods

for cabinets and trim. Hickory flooring creates a bright, elegant look.

Janka/Strength: 1820


Hard Maple is distinguished from other maple by a denser grain and rich consistent color.

Hard Maple provides a clean, contemporary look.

Janka/Strength: 1450 Dense, strong, tough, excellent shock resistance

Color Variation: Slight ambering from a cream/white to a more golden cream

Red Birch

Hand-picked for its deep rich color and closed grain, Red Birch provides a dramatic look.

Janka/Stength: 1260

Yellow Birch

A closed-grained, even-textured cream or light brown hardwood with lustrous brown flecks and warm

 undertones, this species is similar to maple in grain but with more color.

Janka/Strength: 1260

American Cherry

A light, reddish-brown hardwood with a satiny fine grain that ages to a rich patina, American Cherry

 is one of the most sought-after of the northern hardwoods

Janka/Strength: 950 Strong, moderately hard, excellent shock resistance

Color Variation: Pronounced darkening from pink to a dark red


Its natural color ranges from a creamy white to a dark chocolate brown. It develops a rich patina

and grows more lustrous with age.

Janka/Strength: 1010 Moderately dense, very strong, good shock resistance

Color Variation: Medium change from a dark brown to a more golden brown

Brazilian Cherry

A very hard and stable South American species with colors ranging from salmon-red to orange


Janka/Strength: 2350 Dense and very strong

Color Variation: Pronounced darkening from tan/salmon color to deep reddish brown


Flooring is categorized into different grades by selecting pieces according to specific characteristics, ensuring consistency and uniformity within each grade. While every grade of Expert Hardwood Flooring is guaranteed for durability, each provides its own unique look for your floor.

This is the highest grade available in oak, providing exceptionally clear boards and exemplary oak color.

 Edge Grain

Specially selected for its unique straight grain, this grade appeals to a very discerning buyer. Ideal selection for homes and businesses with radiant heat because it has up to 50% less shrinkage than standard grades, providing greater stability. Edge grain is available in a variety of species in combination with certain grades of Flooring.

Select & Better

The most popular grade for oak and yellow birch, Select & Better contains Select and Clear grades.

Select Rustic

Very clear grain combined with natural characteristics, such as sound knots and rich color variations, give a warm rustic look.


Carefully selected for a very subtle range of natural color and grain variations, this grade is consistent in appearance.

#1 & #2 Common Grades

The Common grades have more markings than either Clear or Select and are chosen for their natural features and the unique character they bring to a room. #1 Common has a variegated appearance with light and dark colors and sound knots. #2 Common is rustic in appearance and can contain all the rich natural wood characteristics of the species.

Premium First

The highest grade available in hard maple flooring, this is typically an all white hardwood, virtually free of defects.

2nd & Better

Combines Premium First qualities with tight knots and slight variations in color. 2nd & Better is a richly colored floor.

3rd Grade

Provides all the natural variations of the species and all the durability of northern hardwood.



Water-Based vs Oil-Based
Water-based finish provide a clear finish and have low odor. You can recoat them in two hours.

Oil-based finish leave an amber glow and require fewer coats. But the five-hour wait between coats and 12-hour wait after the last coat will put a bedroom out of commission for a few days—and you’ll have to put up with a strong odor

Both offer good protection; the biggest difference is in appearance. If you love the natural look of maple, apply a water-based (water-borne) finish. They appear milky in the can, but go on clear and remain clear. They’ll slightly accent the character of your wood without giving it the amber tint of an oil-based finish. (However, some woods, like the oak shown, cry out for that amber tint.) Water-based finishes dry fast— most within two hours—so you can apply several coats in a day and use the room that night. They have minimal odor and clean up with water. They won’t give wood the rich glow that oil-based finish impart; some even consider them cold looking.


OIL-BASED FINISH is the most commonly used floor finish. Available in gloss, semi-gloss, and satin sheens, oil-based finish is generally applied in two or three coats, with drying time of up to 8-15 hours for each coat. This type of finish emits fumes as it dries, so adequate ventilation is important. Clean up is accomplished with a solvent similar to paint thinner. An oil-based urethane finish ambers with age.

WATER-BASED FINISH provides a clear, non-yellowing finish and produces fewer odors than other choices. This product dries quickly, and clean up can be accomplished with soap and water. Some manufacturers make available additives called "cross-linkers" that can be mixed into the water-based finishes for added durability.

High gloss, low gloss, satin finish—your choice is a matter of personal preference. Keep in mind, however, that high gloss finishes show scuffs and scratches more readily than low gloss or satin finishes. High gloss finishes reflect more light and are typically used in more commercial or contemporary settings, while satin finishes reflect less light and are favored for more traditional settings.

                       STAIN COLORS                        


Janka Scale

The Janka hardness test measures the force required to embed a .444 inch steel ball to half its diameter into the wood. It is one of the known ways to test the ability and wear of hardwood flooring. The higher the number, the harder the species of wood.